Simtech Creative™

We teamed up with EMusic Studio to strategies their first album launch “Shachah the experience” by Floyd Erryck, we brainstormed and came up with a gift package comprising of customized album CD, jacket and paper bag to help them promote the album and connect with their core audiences. We were given a direction for the design and to creatively achieve it, we did our researched and developed a foundation for the design, after finishing the design, we sent it to them for review and immediately it was approved, we moved on to the production. The printing and finishing were all done in-house by our subsidiary Simtech Print. The album launch was a success and a great milestone for the EMusic Studio, the packaging added prestige to the album and it is listed online including: iTunes, Apple Music, Amazon, Spotify, SoundCloud, Napster and Deezer.

Aspow Limited needed to create brand awareness, connect with customers and generate lead for their services: operational and maintenance, mechanical and electrical installation and commissioning, manpower supply and management, and procurement. To help Aspow Limited successfully achieve their goals, we needed to create a flexible brand strategy built around the organization’s vision, and assets: logo and color.  We created elegant brand collaterals that communicate their brand coherently and consistently which help their audiences articulate their message. The deliverables include company profile, business card with 3D finishing, company seal, stamp, ID card, and branded their coverall for their staff. To successfully achieve this, we created elegant brand collaterals that communicate their brand coherently and consistently which help their audiences articulate their message. The deliverables include ID card, business card with 3D finishing, company seal, stamp and brochure, and branded their coverall for field workers. The project was a success and their audience engagement with the brand collaterals were awesome, the chief financial controller (CFC) of Aspow Limited, Mr. Collins Ifezue called us and said “I am very happy with everything we did for us, everyone that receives our business card or profile loves it, a lot of people want to work with you”. He even led his former employer Mr. Chris Ucheobi in person from Port Harcourt, Rivers State to our office in Warri, Delta State. When they arrived, he told him “Just tell him what you need, he will do the thinking for you, you don’t need to worry” and this encounter gave birth to many other projects including Stricot branding.

Client’s BriefPryce Ferdinand needed a versatile logo and user-friendly website to enable them to communicate the company’s culture to their customers and partners, as well as attract new clients through an enriched brand experience. Our SolutionsWe had discussions with Mr. Iguodala Bright, director of Pryce Ferdinand to clearly understand the company’s culture, their business goals, and how we can help them get the desired results. We reviewed their existing logo and other brand assets and researched the company and its industry to get more insights to enable create a data-driven strategy for the brand identity and website design. The new brand identity we designed for Pryce Ferdinand is simple, memorable, and distinct. It consists of perfectly crafted letters “F" and “P” with consistent negative space (space between the two letters) that work in harmony to produce a powerful letter “P”, and it is designed to endure for a long time as the brand evolves. Our web development process went from ideation, content creation, and building of the site map, to sketching the user flow of the website to ensure it is easy to navigate and delivers a good user experience.  We also design low-fidelity and high-fidelity prototypes, then develop the website using modern web programming technologies - HTML, CSS, Bootstrap Framework, JavaScript, PHP, and JSON. We also set up structured data and embed their Google Maps address. The ResultThe new logo we designed for them is simple, distinct, and versatile, it works well on several applications and can be used consistently across platforms - digital and print. The website we developed for Pryce Ferdinand is a Progressive Web App (PWA) - A beautiful, fast-loading, accessible, and secure website with micro animations, a bright/dark theme, installable (on mobile and computer), and works across all browsers.

Client backgroundAfrifarmer is an innovative hub for smart farming and agribusiness information. What we didBrand identity, tagline and website design Client insightAfrifarmer contacted us to help them redesign their logo to create clarity for their brand, redesign their website to improve its content and to enable them communicate consistently with their targeted audience. Our solutionWe analyzed their existing logo and website, and researched their industry for insights to help us map out our strategy. We redesigned their logo, renamed their tagline to clarify their messaging, and redesigned their website to reflect their new brand identity and create consistency.  The ResultAfrifarmer now has a new brand identity that is distinct and memorable, the new tagline help them to articulate their message and the new website design clearly reflect the brand, enabling them to communicate consistently to their targeted audience.