AppAgent Agency Logo

AppAgent

About the company

New York, NY
Founded: 2016
10+ Empl.

AppAgent is a strategic and creative marketing partner that specializes in helping top mobile brands and game publishers succeed. Our team of dedicated mobile professionals is committed to ensuring the success of your business; you can think of us as an extension of your in-house team. Having worked with over 100+ apps and games, we have deep expertise in: Founded in 2016, AppAgent has been recognized as a leader in the industry, having been awarded App Marketing Agency of the Year at the App Growth Awards in 2018 and 2020 and User Acquisition Company of the Year in 2022. In 2021, the agency launched its proprietary App Growth Program —a proven system designed to scale apps with a verified product-market fit. Leave the app growth to our experts so you can focus on what you love: product design and development.

AppAgent is a strategic and creative marketing partner that specializes in helping top mobile brands and game publishers succeed. Our team of dedicated mobile professionals is committed to ensuring the success of your business; you can think of us as an extension of your in-house team. Having worked with over 100+ apps and games, we have deep expertise in: Founded in 2016, AppAgent has been recognized as a leader in the industry, having been awarded App Marketing Agency of the Year at the App Growth Awards in 2018 and 2020 and User Acquisition Company of the Year in 2022. In 2021, the agency launched its proprietary App Growth Program —a proven system designed to scale apps with a verified product-market fit. Leave the app growth to our experts so you can focus on what you love: product design and development.

AppAgent is a strategic and creative marketing partner that specializes in helping top mobile brands and game publishers succeed. Our team of dedicated mobile professionals is committed to ensuring the success of your business; you can think of us as an extension of your in-house team. Having worked with over 100+ apps and games, we have deep expertise in: Founded in 2016, AppAgent has been recognized as a leader in the industry, having been awarded App Marketing Agency of the Year at the App Growth Awards in 2018 and 2020 and User Acquisition Company of the Year in 2022. In 2021, the agency launched its proprietary App Growth Program —a proven system designed to scale apps with a verified product-market fit. Leave the app growth to our experts so you can focus on what you love: product design and development.

Contact AppAgent

If you’re not seeing exactly what you need here, send this company a custom message. You can talk about your project needs, price, and timeline to get started on your project.

Services

Mobile & App Marketing

Industries

E-commerceFinancial servicesArts, entertainment & musicConsumer products & servicesGaming

Portfolio

AppAgent's 3D Showreel - Enhanced Mobile Ads

3D elements, scenes, and characters can easily capture users’ attention, increase click-through rate (CTR), and improve the return on ad spend (ROAS). AppAgent’s in-house creative team has used its 3D capabilities for mobile games such as Warhammer 40.000: Tacticus, Clash of Clans, Friends & Dragons, and Happy Color.

AppAgent's App Growth Program

AppAgent’s proprietary App Growth Program is a proven system designed to scale apps with a verified product-market fit.What’s included?One dedicated Growth Manager backed by a team of UA specialists, ASO managers, data analysts, idea makers & designers.Activities that lead to improvement:Initial Growth Audit to discover opportunities for scaling.Exploration of 8 creative directions to identify the best-performing creatives for UA.Development of an LTV prediction model to forecast future revenue. More details: https://appagent.com/services/ua-growth-program/

AppAgent's Creative Showreel 2023

Performance-driven original creatives is what we continue to deliver each and every day, and that’s what our passion is. Watch our creative showreel.

Babbel Case Study (Strategy)

BRIEF Babbel, one of the world’s leading language learning mobile apps, approached AppAgent to run a holistic audit with a focus on ASO. AppAgent’s task was to identify performance drivers and areas where Babbel should invest its resources in order to deliver the highest return on investment.SOLUTIONAppAgent’s interdisciplinary team reviewed 18 months of organic and paid traffic data, 10+ internal studies, dozens of A/B tests and thousands of keywords in just four weeks. Based on that incredible in depth analysis we identified four opportunities that helped Babbel achieve 20% more daily installs and an 18% drop in CPI. These opportunities are paid: user acquisition, portfolio consolidation, conversion rate optimization and Apple Search Ads.OUTCOMEOne of the breakthroughs for Babbel was the change of the company mindset towards the app stores. The audit also helped team members develop a better understanding of the relationship between paid and organic traffic. “AppAgent helped us to align organic and paid UA teams, set a performance-driven mindset when it comes to design and copywriting teams as well as consolidate the portfolio of apps to be more effective.”  Giulia Pacioni, Senior ASO/SEO Manager More case studies: https://appagent.com/case-studies

Reviews ( 28 )

Overall rating

4.68

28 Reviews

Expertise

4.68

Accuracy of Cost Estimates

4.43

Value for Money

4.43

Communication

4.68

Accuracy of Timeline

4.57

Revolutionizing Marketing Strategies with a Top-notch Agency

Published: January 18, 2024

The Project

Digital Strategy

Completed

May 2023 - Jan 2024

25000-50000 USD

anonymous

Anonymous

Executive

Gaming

2 - 9 employees

Overall rating

5

Expertise

5

Accuracy of Cost Estimates

4

Communication & Responsiveness

5

Accuracy of Timeline

5

Value for Money

4

Willingness to Refer

10/10

Summary

AppAgent has played a crucial role in making our marketing efforts profitable within a short period of time. Their proactive approach, flexibility, and dedication to our success have exceeded our expectations. I highly recommend them for any marketing and analytics projects.

Project Description

I discovered AppAgent through an online search and they have been instrumental in supporting us with defining our marketing strategy, managing campaigns, and creating creatives. They also helped us develop advanced Google Data Studio Dashboards to enhance our decision-making process.

Pros

Their proactivity and dedication to our success are truly impressive. The team is flexible, communicative, and always ready to offer alternative solutions to improve our marketing efforts. Their speed and commitment have made a significant impact on our profitability.

Cons

There are no areas for improvement that I can think of. Working with AppAgent has been a seamless and productive experience. Our goals are aligned, communication is excellent, and any issues that arise are quickly resolved.

Switched from another provider?

yes

Considered other providers?

yes

Revolutionizing Marketing Strategies

Published: January 18, 2024

The Project

Digital Strategy

Completed

Oct 2022 - Jan 2024

anonymous

Anonymous

Product Manager

Confidential

50 - 249 employees

Overall rating

5

Expertise

5

Accuracy of Cost Estimates

5

Communication & Responsiveness

5

Accuracy of Timeline

5

Value for Money

5

Willingness to Refer

10/10

Summary

AppAgent’s consultation services proved to be invaluable in gaining a deeper understanding of our product’s potential and overcoming challenges. Their expertise and effective project management skills made the entire process smooth and productive. We are considering re-engaging with AppAgent in the future based on our positive experience.

Project Description

AppAgent played a crucial role in guiding our team towards a breakthrough in understanding our new product and finding the optimal solution. Their expert knowledge filled the gaps in our team’s expertise, leading to two intensive workshops at our headquarters. By meticulously planning the agenda beforehand, we were able to address all of our queries and make significant progress in our project.

Pros

AppAgent added substantial value to our project by sharing valuable market insights during our workshop. Their ability to explain complex concepts in a clear and understandable manner was impressive. The team’s organization and communication skills were top-notch, ensuring a productive collaboration.

Cons

No major drawbacks were encountered during our engagement with AppAgent. It would be beneficial for potential customers to prepare detailed agendas and clarify goals beforehand to make the most of the collaboration.

Switched from another provider?

yes

Considered other providers?

yes

Insightful Tool for Monitoring User Engagement in Wellness and Mindfulness App

Published: January 9, 2024

The Project

Mobile App Development

Completed

Mar 2023 - Jan 2024

anonymous

Anonymous

Former Product Manager

Confidential

10 - 49 employees

Overall rating

5

Expertise

5

Accuracy of Cost Estimates

5

Communication & Responsiveness

5

Accuracy of Timeline

5

Value for Money

5

Willingness to Refer

10/10

Summary

Overall, working with AppAgent was a positive experience. Their expertise and dedication to our project were evident throughout, and I would highly recommend them, especially Martin J., for their stellar account management skills.

Project Description

AppAgent played a key role in developing a cutting-edge internal tool for visualizing and analyzing user behavior data in our app. Their involvement was instrumental in enhancing our understanding of customer interactions and guiding our future development efforts.

Pros

AppAgent provided valuable insights into consumer data and helped us determine the next steps for our app. Their account manager was proactive in suggesting improvements and effectively communicated complex ideas.

Cons

There were some areas where project management could have been improved, particularly in terms of communication about employee availability.

Switched from another provider?

yes

Considered other providers?

yes

Revolutionary Mobile Marketing Success with AppAgent

Published: January 8, 2024

The Project

Social Media Marketing

Completed

Sep 2022 - Jan 2024

25000-50000 USD

anonymous

Anonymous

Co-Founder & CEO

Information technology

2 - 9 employees

Overall rating

4

Expertise

4

Accuracy of Cost Estimates

4

Communication & Responsiveness

4

Accuracy of Timeline

5

Value for Money

4

Willingness to Refer

10/10

Summary

AppAgent’s collaboration helped us simplify our unique selling proposition and achieve a 90% decrease in user acquisition costs over 6 months. The workflow between our teams improved over time, leading to effective communication and successful outcomes. Overall, AppAgent’s dedication to client satisfaction and expertise in mobile marketing make them a valuable partner for any project.

Project Description

Our collaboration with AppAgent involved a wide range of services, starting with social media marketing campaign management and expanding to include creative video ad work, strategy consulting, and product development guidance. The team composition included a marketing manager working closely with AppAgent’s creative team and directors.

Pros

AppAgent impressed me the most with their ability to nurture client relationships and offer valuable creative work and mobile marketing strategies. Their willingness to learn and introduce new ideas resulted in a significant decrease in user acquisition costs for our social recruitment platform.

Cons

Areas for improvement for AppAgent include being more proactive in analyzing results and suggesting creative improvements, taking ownership in unfamiliar areas such as data analysis and project management, and following up on results and satisfaction with larger tasks and projects.

Switched from another provider?

yes

Considered other providers?

yes

Offices

Headquarter

New York, 980 6th Ave

Prague

Pod Kesnerkou 3229/1

Area served

WorldWide

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