Charle Agency

We developed a series of consistent brand assets to be used on social media that are versatile for multiple promotions, easily recognisable & consistent to the current brand guidelines. Adaptable with colour & content, the new assets form the foundations of a consistent event promotion strategy.The animated border for Instagram stories is unique from competition and offers a platform to allow followers to easily receive key promotional information. Our main goal was to allow social followers to acknowledge information about classes and events through the design of the media itself - differentiating the posts from other promotions.Since the introduction of clean, animated & brand-consistent social assets, Another Space have already seen an increase in social engagement and more importantly an increase in class bookings. We are piloting various asset styles to optimise their conversions. We will also transform the new sub-identities to other media channels such as offline & their website. We so proud to be part of Another Space’s brand development journey and are so excited to see what the future holds.

We designed and developed a bespoke Shopify website for leading chocolate brand Doisy & Dam. From hand crafted design to a bespoke theme on Shopify, we created bespoke functionality such as intelligent upselling.The design is is consistent with their re-brand, improves customer-purchase-flow and offers the level of excitement and energy that the brand’s products and team work to create.We used web animation and effects to improve engagement. The website has since tripled in organic reach and traffic since launch.View the case study at https://www.charle.co.uk/work/doisy-and-dam/View the website at https://doisyanddam.com

JBMS Mechanical Services, based in Cambridge and established in 1992, boast a client list including the NHS and Cancer Research. With over 25 years of experience, JBMS are experts in mechanical services however lacked any online presence.The company required a fresh, professional, corporate web design and development that would demonstrate their services in a concise and easily received way. The website needed to reflect their current branding, adopting a blue colour theme used previously for print media.Finding the balance for a bright and appealing yet professional web design with a corporate vibe was vital to not only entice future clients but also be appropriate to potential corporate companies.

We researched, concepted, designed and developed a creative logo, brand identity & e-commerce website that offers a non-seedy, LGBTQ+ friendly brand that encourages consumers to be theselves. Shooting, casting and managing all product / model photography & videography for all multi-media platforms. Our strategic and intelligent approach to marketing was vital to overcome the challenging advertising rules for the industry. We launched kandid with their #BeKandid campaign which reached over 500 thousands people in the UK, driving significant traffic to their website converting their first ever sales. We tailored our targetting to ensure we drove the most appropriate audiences to the online store - this not only reduced the bounce by 52% but doubled the average time vistors spent on Kandid.com.