Ambitious SEO Goals in a Competitive Niche
By Outpace
Client
Project Description
This law firm approached us due to dissatisfaction with the results they were getting from their previous agency. Together, we set ambitious goals to improve their rankings and establish them as the leading injury law firm in Houston, TX.To achieve these goals, Outpace collaborated closely with the law firm to identify keyword themes that would drive organic traffic to their core service pages. This strategy proved to be highly effective, generating qualified leads and boosting revenue, so much so that they able to reduce their PPC spend within the first five months of our partnership.Our content team at Outpace also got creative, identifying overlooked demographics and crafting targeted blog posts based on the content gap analysis.The success of this legal firm’s SEO campaign has been astounding, they have rapidly climbed the search engine result pages and left their local competitors wondering how they did it. Their SEO strategy continues to drive organic traffic and they have seen consistent gains in organic traffic since the start of the campaign.
This law firm approached us due to dissatisfaction with the results they were getting from their previous agency. Together, we set ambitious goals to improve their rankings and establish them as the leading injury law firm in Houston, TX.To achieve these goals, Outpace collaborated closely with the law firm to identify keyword themes that would drive organic traffic to their core service pages. This strategy proved to be highly effective, generating qualified leads and boosting revenue, so much so that they able to reduce their PPC spend within the first five months of our partnership.Our content team at Outpace also got creative, identifying overlooked demographics and crafting targeted blog posts based on the content gap analysis.The success of this legal firm’s SEO campaign has been astounding, they have rapidly climbed the search engine result pages and left their local competitors wondering how they did it. Their SEO strategy continues to drive organic traffic and they have seen consistent gains in organic traffic since the start of the campaign.
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