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Primal Essence

By Kindly Made Studio

Client

Services

Project Description

We’ve helped Primal Essence with the creation of a strong brand strategy and visual identity. Our strategy is focussed on the younger audience to grow the online presence of the brand. The product within the visual identity is leading in our design choices. As the soap bars are very colourful and differ, we chose to show the product as much as possible in our packaging solutions. We choose to create a minimalistic design with clear messaging on the sleeve. The subtle pastel colours help to differentiate purposes of the soap bars. All sleeves are printed on sustainable paper and printed CO2 neutral.

We’ve helped Primal Essence with the creation of a strong brand strategy and visual identity. Our strategy is focussed on the younger audience to grow the online presence of the brand. The product within the visual identity is leading in our design choices. As the soap bars are very colourful and differ, we chose to show the product as much as possible in our packaging solutions. We choose to create a minimalistic design with clear messaging on the sleeve. The subtle pastel colours help to differentiate purposes of the soap bars. All sleeves are printed on sustainable paper and printed CO2 neutral.

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