Project with Mellow
By Sociallyin
Client
Project Description
The Sociallyin team quickly created a strategy to draw customers in and invite them into the relaxing and carefree world of art with the Mellow app. The strategy included exciting, colorful graphics and persuasive copy - necessary and powerful tools in the world of paid advertising. Nearly nine months into the campaign, our team celebrated the results of reaching far beyond the 25k download goal to almost 50k for the client’s goal CPI! The total number of installs from April to December was 48,193. Not only had we delivered beyond the client’s expectations, but our numbers are also continuing to climb today - two months into a brand new campaign.
The Sociallyin team quickly created a strategy to draw customers in and invite them into the relaxing and carefree world of art with the Mellow app. The strategy included exciting, colorful graphics and persuasive copy - necessary and powerful tools in the world of paid advertising. Nearly nine months into the campaign, our team celebrated the results of reaching far beyond the 25k download goal to almost 50k for the client’s goal CPI! The total number of installs from April to December was 48,193. Not only had we delivered beyond the client’s expectations, but our numbers are also continuing to climb today - two months into a brand new campaign.
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