Decreased B2B CPL by 88% with all-time low CpMQL
By NAV43
Client
Ceridian
Project Description
NAV43 was tasked with increasing overall conversions, while also improving the quality of each lead (MQLs). Without a large increase in spend.We succeeded abd drove more leads YoY continuosly at optimized CPLs.
NAV43 was tasked with increasing overall conversions, while also improving the quality of each lead (MQLs). Without a large increase in spend.We succeeded abd drove more leads YoY continuosly at optimized CPLs.
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