When I was appointed as an SEO consultant, the company received around 1,000 visitors a day from search engines. Today we are close to 5,000/day, an increase of 400% in less than 2 years.

Future Fit Training is the leading UK company for personal training and nutrition courses, having launched more than 40,000 students into new fitness careers.The SEO strategy implemented a vision of increasing both traffic and conversion rates from Google, with a view to maximizing organic leads.My SEO strategy helped the company consistently ranked in the top 1-2 positions for competitive and high volume terms generating thousands of new leads per month.

Comprehensive Content & Tech AuditEvery client engagement starts with a detailed SEO audit to understand past performance and create a strategy going forward.Tech issues and content assessment were part of 140 presentation slides. New Content Structure & HierarchyIt didn’t take long for me to uncover what was working and what could have been improved.While the client had many products, they were poorly structured on the website.Structure and product organisation are key to good UX and ultimately more traffic. Pre And Past Migration Quality ChecksOnce the plan for the new migration was in place, I consulted with their Shopify developer to make sure the new structure could be technical be built.Once the site went live, I run another audit to uncover potential bugs.