A true Dakar style adventure, Yokohama Sonora Rally is the premier cross-country rally event in North America. This multi-day event provides the ultimate challenge between competitor, machine and terrain, testing navigation and off-road racing skills while being immersed into the beautiful and unique Sonoran landscape and culture.SONORA RALLY IS OPEN TO MOTORCYCLES, UTV’S, AND CARS (2WD AND 4WD), INCLUDING THE NON- RACING ADVENTURE RAID CLASSGenero: Sport/ActionN. de episodios: 5Duración: 90sFormato: 16:9 | 2.35:1Resolución: 3840 x 2160Idioma: EnglishSubtítulos: Español Locación: Sonora, México.EquipmentCamerasUrsa Mini Pro 4.6KSony A7RIISony A6500Canon EOS 6DOpticsCarl Zeiss Primes (21,28,35,85) mmCanon L series 24-105 mm f/4Canon 28 mm f/1.8Sony 55-210 mm f/3.5-5.6DronesDJI Mavic ProDJI SparkDirectorAlejandro MendivilCinematographersJesús MenesesAlejandro MendivilFelizardo PayanAnel AlejandriProducerElizabeth EncinasEditorJesús MenesesAnimationTadeo Oloño

The new rebranding of the Carnes JC brand proposes a complete redesign of its visual narrative and communication globalizing all the elements to a modern, human and visually contrasted look, where this cine-minute aims to show the thickness, age and care of this new JC brand.

OUR VIDEO PRODUCTION TEAM TAKES YOU ON AN EXHILARATING OFF-ROAD JOURNEY THROUGH THE SONORA RALLY 2023 WORLD RALLY-RAID CHAMPIONSHIP.