Cuebiq Brand Identity and Website
By C42D
Client
Cuebiq
Services
Project Description
Cuebiq, a global leader in mobility and geospatial analysis, helps marketers answer their most pressing targeting and measurement questions via the industry’s most comprehensive understanding of the offline consumer journey. Cuebiq needed to evolve its brand position, visual identity, and web presence to embrace its role as market leader, while still reflecting the values and direction of the brand. We evolved Cuebiq’s current mark to be unique, ownable, and anchored in its core brand attributes. The resulting logotype uses a custom typeface to animate Cuebiq’s positivity and humanity. We extended that work into a new brand identity system and a rebuilt website experience. They have since raised over 25M in funding. View the full case study here.
Cuebiq, a global leader in mobility and geospatial analysis, helps marketers answer their most pressing targeting and measurement questions via the industry’s most comprehensive understanding of the offline consumer journey. Cuebiq needed to evolve its brand position, visual identity, and web presence to embrace its role as market leader, while still reflecting the values and direction of the brand. We evolved Cuebiq’s current mark to be unique, ownable, and anchored in its core brand attributes. The resulting logotype uses a custom typeface to animate Cuebiq’s positivity and humanity. We extended that work into a new brand identity system and a rebuilt website experience. They have since raised over 25M in funding. View the full case study here.
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